Restaurant.com Holiday Survey Reveals Gift-Giving Feeds the Soul, Tops Meeting Hollywood Celebs
Feed It Forward’s Spirit of Giving Survey Uncovers Giving as Secret to Holiday Happiness
December 06, 2011
Arlington Heights, Ill., Dec. 6, 2011—‘Tis the season to spread the Spirit of Giving! Restaurant.com, the leading provider of restaurant savings nationwide and founder of Feed It Forward, the Internet’s biggest holiday giving celebration, today revealed results from its Spirit of Giving survey. The survey uncovered insights on the motivation behind holiday gift giving, as well as its emotional impact as shoppers head to the stores this season.
Spirit of Giving Survey Results:
To see the complete results of the Spirit of Giving survey and the Feed It Forward press kit, visit Restaurant.com’s press center.
The 2011 Spirit of Giving Survey was conducted online by Restaurant.com using Survey Monkey from Nov. 9-15, 2011, with 1000 consumers participating. Respondents were fielded through social media channels including Facebook and Twitter.
About Feed It Forward
Feed It Forward was launched in response to the tough economic times with the understanding that there is a hidden emotional gem in giving to others. The program enables participants to give up to 40 free $10 Restaurant.com eGift Cards Thanksgiving through Christmas Day to family, friends, co-workers, neighbors or anyone who deserves a kind gesture. Since Feed It Forward’s inception in 2008, the Restaurant.com community has given more than $42 million in gifts. To learn more about Feed It Forward or to participate in the giving celebration, visit www.Restaurant.com/FeedItForward.
Restaurant.com helps deepen relationships and create lasting memories one dining experience at a time. The private, profitable company offers savings at more than 18,000 restaurants nationwide with more than 45,000 daily gift certificate options. Restaurant.com brings family and friends together to relax, converse and enjoy dining out. Restaurant.com has helped customers save more than $500 million since the Arlington Heights, Ill.-based company was founded in 1999. The 400-employee company was named one of the Top 100 Places to Work by the Chicago Tribune in 2011.